Add your rider leads to your mailing list automatically.
Strider makes it very convenient for you to building up your marketing list or CRM system.
Consider setting up an automated workflow with Zapier to send rider names & emails straight to whatever email marketing program you use, as your Strider entry notifications are received.
It’s a fast, easy way to expand your reach and ensure your media buzz goes to the widest possible audience!
Click the images below to get started. Most venues and associations host their email on Gmail- that tends to be the easiest to set up.
STRIDER Business Tip: use the up/down arrows to select the scenerios you want to achieve.
Generally you want the workflow to trigger when you get an email from Strider with particular words in the subject line.
Then Zapier reads the email, parses out the data you want to save, and sends it to your email marketing program. Success!
Recommended email subject lines to use:
- “You Have A Paid Entry”
- “You’ve Got A Registration”
- “You’ve Got An Entry Deposit”
- “Entry Details-Payment via Check”
How difficult is it to set up?
Most marketing experts budget @ 30 minutes to configure Zapier and connect it to the various programs. If you’re an equestrian business owner trying to do your own tech support, give yourself more latitude.
Typically the Zapier setup works best after you’ve already started receiving entries on Strider. That’s because you’ll need a sample Strider email in your gmail account to be “read”. The sample tells Zapier where to locate the email and rider names moving forward.
Need help getting started??
We recommend reaching out to Zapier Certified Experts. We assure you, the minor consultation cost is well worth your time and team’s efficiency!
P.S.- keep in mind you ask professional horse trainers to help you with your horse all the time. And you’ve been working with horses for eons.
Asking for outside technology support is no different. Call in the reinforcements as needed!
#Strideforward,
Team Strider
