What We’re Seeing: Before the First Sponsorship

Twenty years ago, competition results were often the primary way companies got to know potential riders. Today, results still matter, but they’re only part of the picture. Social media has given companies a window into how event riders communicate, support others, and engage with the sport of eventing, long before a sponsorship conversation ever begins. Read More

STRIDER & USEA Featured Clinician: Sinead Halpin

Provided through a partnership between STRIDER™ & the United States Eventing Association, our Featured Clinician article series published in USEventing.com spotlights a different top industry influencer each month in dressage, showjumping or eventing.  It is republished below for widest possible dissemination Featured Clinician: Sinead Halpin Sinead Halpin Maynard’s impressive international eventing career has deep roots Read More