Show Organizer Hacks #5: Advertising Tips for Equestrian Organizers

Show Organizer Hack #5 Throughout this series, we’ll be hearing best practices from organizers who host a combined total of over 50 horse shows annually! #LearnFromTheBest with tips from: Anna Mitchell of Mitchell Dressage Series Miranda Kettlewell of Commonwealth Dressage & Combined Training Association Liz Erwin of Potomac Valley Dressage Association Cynthia Brickley of Elysian Read More

Show Organizer Hacks #4: Be Prepared

Show Organizer Hack #4 The fourth installment of our Equestrian Organizer Hacks series includes some great ideas for taking the stress out of show day for you as an Organizer. #LearnFromTheBest with tips from: Anna Mitchell of Mitchell Dressage Series Miranda Kettlewell of Commonwealth Dressage & Combined Training Association Liz Erwin of Potomac Valley Dressage Read More

Show Organizer Hacks #3: It Takes a Village (Or a Small City)

Organizer Hack #3 Throughout this series, we’ll be hearing best practices from organizers who host a combined total of over 50 horse shows annually! #LearnFromTheBest with tips from: Anna Mitchell of Mitchell Dressage Series Miranda Kettlewell of Commonwealth Dressage & Combined Training Association Liz Erwin of Potomac Valley Dressage Association Cynthia Brickley of Elysian Hills Read More

BUSINESS TIPS | Show Organizer Hack #1: Save the Date

Show Organizer Hack #1 Throughout this series, we’ll be hearing best practices from organizers who host a combined total of over 50 horse shows annually! #LearnFromTheBest with tips from: Anna Mitchell of Mitchell Dressage Series Miranda Kettlewell of Commonwealth Dressage & Combined Training Association Liz Erwin of Potomac Valley Dressage Association Cynthia Brickley of Elysian Read More

BUSINESS TIPS: 4 Easy Ideas to Motivate Riders to Enter Your Show!

1. OFFER Online Entries. When you offer quick & easy online registration, you get MORE ENTRIES. That means MORE $$$$. That’s why we make sure you can post any show or clinic on Strider in just a few minutes. We’ll walk you through how to post your First Activity, just click here. 2. INVITE Riders to Read More

Take the guesswork out of entering. Riders shouldn’t have to ask around for entry information

1. OFFER Online Entries.

When you offer quick & easy online registration, you get MORE ENTRIES. That means MORE $$$$.

That’s why we make sure you can post any show or clinic on Strider in just a few minutes.

We’ll walk you through how to post your First Activityjust click here.

2. INVITE Riders to Enter Your Activity
Send riders a personal email with your specific activity URL.  That makes them feel included! Here’s how:

  • Select and copy the browser url at the top of the Strider webpage.   
  • Paste it into an email with a note above….”We’d like to invite you to join us at XYZ Horse Show!  Click below for details/entry form on Strider”.
  • Riders click the link and instantly have access to the documents you’ve posted + all details.

3. HOLD a Sponsor Basket Drawing

Incentivize “perfect” registrations with a gift drawing! Picked-at-random winner can earn…

  • Free auditor ticket to a clinic you’re hosting?
  • A complimentary jump round or dressage test at your next schooling show?
  • Offer a $$$ponsor Gift Bag (redeemed at activity check-in) for perfectly completed registrations

 4. PARTNER Up!

  • How can you get involved with other local businesses to cross-promote your activity?
    • Tack shops, bakeries and cafes are great places to start looking for partnerships
  • Bringing in a Top Equestrian Athlete for a clinic?
    Trying reaching out to his/ her sponsors to see if you can have some giveaways donated for participants. Involvement in your activity will incentivize these companies to spread the word about your activity to a wider audience!

Here’s Olympian Philip Dutton sporting Triple Crown Feeds logo-wear while running XC!