Posting Your First Activity on STRIDER

Getting started is fast and straightforward — and you stay in control every step of the way.

Step 1: Create an Account & activate StriderPay

To post activities and accept payments from riders, you’ll first set up your free STRIDER account and activate your payment system — all in one quick step.

  • Go to StriderPro.com

  • Click Sign Up and follow the prompts to create your free account

  • Log in and click Organizer Corner in the left menu

  • Click Payments and follow the steps to activate StriderPay

StriderPay is STRIDER’s integrated, secure payment processing system that allows you to seamlessly collect rider payments via credit/debit card, PayPal, or Venmo.  

Setup takes less than 3 minutes, and you only need to do it once.

Step 2: Choose How You Want to Post

Custom Form (Most Popular)

Best for unique or detailed events. Customize  selections, levels, classes, and add-ons like:

  • Catered lunch | Jackpot classes | “Joker’s Wild Jump-Off”

💡 Tip: If you’re working from a Prize List with class numbers, the Custom Form is the best fit.

Standard Form

Great for traditional events with standard formats like:

  • Dressage shows | Horse trials | MasterClasses

Includes predefined templates, levels, and tests — ideal when you want a fast setup.

Step 3: Customize Your Activity

Everything you enter here helps your event stand out — both on STRIDER and in Google search results. Well-written details and a strong image make it easier for new riders to find, trust, and enter your activity.

Add Entry Details

Include your event name, dates, times, location, and any other key information riders need to register with confidence.

Add a Photo

Upload a clear, high-resolution image that makes your activity visually appealing and searchable.

  • Google often deprioritizes images with text overlays — so stick with clean photos

  • Great options include: riders in motion, your showgrounds, or fun behind-the-scenes moments

Name Your Selections & Services

Create custom classes, levels, or optional add-ons to give riders a clear entry experience.

Set Entry Limits

Cap the number of entries per class or service to prevent overbooking and manage your schedule.

Choose Where Rider Payments Go (StriderPay)

All rider payments are processed through StriderPay, which must be linked to your organizer profile.
You can connect multiple payout accounts and choose which one should receive funds for each activity.

Step 4: Publish & Promote

When you’re ready, click Publish to make your activity live on the STRIDER calendar.

📣 STRIDER automatically creates a dedicated event page for every activity — and that page can appear in Google search results and on our industry media partner sites like Eventing Nation, giving your event even more reach.

Share your custom event link for your STRIDER page by email, social media, or anywhere your riders are.

The faster you publish, the sooner riders can find, share, and enter your activity!

GIF courtesy of Eventing Nation, Tami Smith